1. What is Influencer Marketing? Influencer marketing is a form of marketing that uses a celebrity or influencer to drive brand awareness and sales. These “influencers” are often well-known individuals who have a large following on social media, and who may have influence over their followers’ purchasing decisions. The goal of influencer marketing is to […]
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Introduction While scrolling through our Instagram feeds, don’t we all feel slight envy when we see A-list celebrities and major social media influencers partnering up with the big brands and making money for advertising their products and services while getting to try them out for free? Getting to work with top brands and making money […]